Nielsen

Nielsen Holdings Plc is an American information, data and measurement firm. Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide. Total revenues were $6.2 billion in 2016. The company is listed on the New York Stock Exchange and is currently a component of the S&P 500.

Nielsen Holdings Plc provides global marketing data collection and analytics services. The company operates through two segments: Watch and Buy. The Watch segment provides services to media and advertising clients and audience measurement services through television, radio, online and mobile. The Buy segment provides consumer packaged goods to manufacturers and retailers. The company was founded on August 31, 2015 and is headquartered in New York, NY.