MediaMath develops and delivers digital advertising media and data management technology solutions to advertisers worldwide. Its TerminalOne platform activates data, automates execution, and optimizes advertising interactions across addressable media. The company’s technology determines in real-time how to best support marketers’ goals to deliver better outcomes for their business.
MediaMath‘s Omnichannel programmatic marketing platform activates predictive audience to enhance one-to-one customer conversations, accesses Omnichannel media at scale to deliver relevance of context and message, closes the loop between measurement and optimization with machine learning, and leverages people in the business. It also provides professional services in the areas of programmatic strategy and optimization, analytics, technology support, and advertising operations; and training and certification programs focusing on digital marketing.
Erich Wasserman, Greg Williams, and Joe Zawadzki founded MediaMath in August 2007. Its headquarters is in New York City in New York State in the United States with additional offices in San Francisco and Santa Monica in California, Boston in Massachusetts, Chicago in Illinois, Miami in Florida, Durham in North Carolina, London in United Kingdom, Madrid in Spain, Berlin in Germany, Singapore, Tokyo in Japan, Sao Paulo in Brazil, Sydney and Melbourne in Australia, and Bengaluru in India.