Axel Oberwelland

Axel Oberwelland is a German billionaire heir and businessman, the owner of the confectionery manufacturer August Storck, founded by his eponymous great-grandfather in 1903. The company is best known for its brands Werther’s Original, Riesen and Toffifee.

• Axel Oberwelland proprietor of the German candy company August Storck KG, whose brands include Werther’s Original, Riesen and Toffifee.
• Oberwelland’s great-grandfather August Storck founded the business in the Westphalia town of Werther in 1903.
• At the time, sweets were typically sold unpackaged and without branding. He packaged his individually and gave them snappy names.
• Today, Storck employs over 5,000 people and sells products in more than 100 countries.
• Oberwelland became the fourth generation of his family to lead the company, after his father, Klaus, retired on Storck’s 100th anniversary in 2003.