Augusto Perfetti

Augusto Perfetti is an Italian billionaire heir, co-owner of Perfetti Van Melle, the world’s third largest confectionery manufacturer. 

  • Brothers Augusto and Giorgio Perfetti own candy and gum giant Perfetti Van Melle, a private company with over $2.8 billion revenues in 2017.
  • The company’s top-selling brands include Mentos and Airheads.
  • In 2001, the Perfettis acquired Netherlands-based Van Melle. Five years later they also acquired Spain’s Chupa Chups.
  • Their father Ambrogio and uncle Egidio started the company in 1946 as a chewing gum business in a small town near Milan.
  • The media-shy brothers live in Switzerland and no longer run the business.

Augusto Perfetti Perfetti Van Melle